WSET Confirms First Ever Approved Programme Provider in Czech Republic

Demand for wine and spirit education is rising, with WSET global candidate numbers up 18% in the 2015/16 academic year and course registrations up 28% this year to date. According to CBI research1, the Czech Republic is an emerging wine market in Europe thanks to a growing young urban professional class and steady economic growth. Vzdělávací Centrum MKM has joined WSET’s network to cater to the Czech Republic wine and spirits community.

 

Vzdělávací Centrum MKM is an education centre in Brno providing training in various areas ranging from specialised language courses to professional qualifications. As an APP, the centre will offer WSET Levels 1 and 3 Awards in Wines, Level 2 Award in Wines and Spirits, and Levels 1 and 2 Awards in Spirits to educate both beginner enthusiasts and industry professionals.

 

Ian Harris, WSET Chief Executive, says, “As the global leader in wine and spirits education and qualifications we are striving to offer courses through Approved Programme Providers in every market that shows potential and desire for further wine and spirits knowledge. The Czech Republic offers an exciting opportunity for us as it emerges into the European marketplace, so we’re proud to have Vzdělávací Centrum MKM join our network to cater to the Czech community.”

 

JUDr. Pavlína Megová, owner of Vzdělávací Centrum MKM, says, “Since WSET is considered to be a unique institution around the globe, and the Czech Republic is no exception, I am proud that we can offer WSET wine education here in Moravia where Czech wines of the highest quality are made. I am convinced that WSET courses should be of interest not only to all wine lovers, sommeliers, businessmen, but also to winemakers. After all, the founding motto of the WSET institution tells all: “Gustibus mens dat incrementum”: “Knowledge enhances sensory perception“.”

 

Czech Republic local, Helena Baker, DipWSET, an international wine judge and author, says, “It’s been coming! I had thought of applying to become an APP myself some time ago as sommelier courses here are popular and many people believe WSET to be the apex of wine education. Now the WSET courses will finally become a reality. I wish the new APP all the best of luck in Brno.”

 

Vzdělávací Centrum MKM is one of over 30 new APPs confirmed this academic year to date across the world to offer WSET courses, and extends WSET’s global presence to 72 countries.

 

To learn more about Vzdělávací Centrum MKM or book a WSET course at the centre visit www.mkm.cz Please note courses are conducted in English.

 

To learn more about WSET courses and find other local Approved Programme Providers visit www.WSETglobal.com

 

1https://www.cbi.eu/sites/default/files/market_information/researches/trends-czech-republic-wine-2016.pdf

 

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Media Contact:

Stephanie Murray

0207 089 3873

SMurray@wset.co.uk

 

About the Wine & Spirit Education Trust

 

WSET is the largest global provider of qualifications in the field of wines and spirits. WSET qualifications are formally recognised by the UK Government and have a strong reputation worldwide. In the last academic year (2015/16) 72,171 people sat for a WSET qualification.

 

Courses are available in 19 languages and 72 countries, and are open both to industry professionals and interested enthusiasts. Since 1969 more than half a million individuals have completed a WSET qualification. We currently offer nine qualifications, from one-day beginner courses through to a specialist level diploma.

 

For more information about WSET, please visit the new fully responsive website: www.WSETglobal.com